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XPA produced the World Premiere screenings of two original Netflix titles at the Essence Festival. We converted a traditional concert stage into a state-of-the-art movie theater and constructed a projection room with a 4K Digital Cinema Enhanced Projector and 5.1 surround sound.
Bring Ideas to Life
We removed traditional theater seating and replaced it with modern lounge chair furniture to create an intimate environment.
Rendering
Actual
Red Carpet Production
We built the red carpet entrance consisting of a 30-feet hardback media wall. Netflix talent from leading shows including Orange is the New Black, She's Gotta Have It and Dear White People were in attendance.
It's all in the details
The décor for each premiere was unique and specific to each film to reflect the storyline and scenic imagery
Naked | Wedding Theme
The Incredible Jessica James | Bohemian Theme